The Kingdom’s Culinary Arts Commission is participating in the annual Saudi Horeca exhibition from Feb. 5-7 in Jeddah, aiming to promote businesses in the hospitality and food industries while providing a platform for local producers.
The exhibition showcases live shows for visitors to stay updated on developments in the food, beverage and hospitality sectors.
It includes a live cooking competition led by renowned chefs, allowing attendees to sample tasty dishes and compete for awards such as best barista in the Kingdom and best mocktail.
The event draws diverse companies and entrepreneurs from various sectors, including food and beverages, pastries, sweets, coffee, tea, dairy, poultry, spices, flavoring, water, food-tasting equipment, maintenance, hygiene, commercial cooking equipment, vending machines, baking and ice cream machines, coffee machines, hospitality services, franchising, hotels, restaurants, packaging and more — directly or indirectly linked to the food and hospitality sector.
The Culinary Arts Commission participates in this exhibition to support institutions in the relevant sectors, ensuring that citizens and visitors enjoy world-class local food experiences.
This comes as part of its “Community Engagement and Local Food Festivals Program,” which supports food festivals nationwide. The program aligns with the commission’s objectives of emphasizing authentic Saudi dishes.