Saudi Arabia expands access for Chinese tourists with new agreement

Chinese tourist groups will now find it easier to visit Saudi Arabia following the implementation of the Approved Destination Status arrangement, effective July 1.

This initiative marks a key step toward the Kingdom’s goal of positioning China as its third-largest source market for international arrivals by 2030, according to a statement.

The agreement aligns with Saudi Arabia’s goal of attracting 5 million Chinese tourists by 2030, facilitated by new direct flights from Air China, China Eastern, and China Southern, alongside existing Saudia flights.

Moreover, it highlights the Kingdom’s commitment to strengthening its economic ties with China, leveraging opportunities in the tourism sector, and promoting mutual understanding, cooperation, and economic growth between the two nations.

The Kingdom’s Tourism Minister Ahmed Al-Khateeb said the agreement “demonstrates Saudi Arabia’s readiness for Chinese visitors.”

He added: “The Saudi Tourism Authority has played a crucial role in visa facilitation, reduced fees, improving air connectivity, and ensuring destination readiness with Mandarin-language information available on www.visitsaudi.cn, Mandarin signage at airports, and Mandarin-speaking tour guides and hotel staff.”

China’s ADS policy is a bilateral agreement between countries that allows its citizens to travel to specific overseas destinations for tourism purposes in organized groups.

It was first introduced in the early 1990s to accommodate the growing interest of Chinese citizens in international travel and the increase in disposable income among the population.

“By strengthening bilateral ties with China, the ADS agreement opens doors for economic development across sectors, benefiting both nations,” added Saudi Arabia’s Ambassador to China Abdulrahman bin Ahmed Al-Harbi.

CEO of Saudi Tourism Authority Fahd Hamidaddin said that the Kingdom’s approval as a tourist destination for Chinese visitors reflects Saudi Arabia’s continuous efforts and participation in trade shows and conferences, leading to agreements with Chinese organizations.

He added: “We strive to provide a seamless, enjoyable, and safe experience for Chinese tourists, including streamlined visa procedures, increased flight capacity, and Mandarin integration across airports, destinations, tourist sites, and digital platforms like the ‘Visit Saudi’ website.”

The CEO highlighted that partnerships with trusted Chinese brands such as UnionPay, Trip.com, Huawei, and Tencent further enhance the authority’s offerings.

In February, top officials from both countries convened for a high-level meeting in Beijing, focusing on investment opportunities, technology transfer, and enhancing economic cooperation.

The Saudi delegation, led by Abdulaziz Al-Duailej, president of GACA, visited the Asian country to hold a joint roundtable meeting, exploring cooperation in connectivity and discussing partnership aspects across various areas.

During the visit, the Kingdom’s representatives emphasized the substantial investments in the sector and reiterated Saudi Arabia’s openness to further opportunities.