NEOM to launch new guest retreat Elanan

Saudi Arabia’s Gulf of Aqaba coastline is poised for enhancement with the introduction of a new guest retreat, Elanan.

The latest addition to NEOM features 80 bespoke rooms and suites and is designed with a well-being theme, offering a nature resort.

Elanan adopts a contemporary approach to wellness, incorporating new technologies that promote relaxation.

Moreover, Elanan’s innovative architecture seamlessly integrates with the surrounding environment. By incorporating these unique design methods, Elanan also showcases detailed sculptures that merge with the outdoor areas.

Although the overall design is modern, the development is committed to preserving the natural landscape.

Elanan follows the recent announcements of Leyja, Epicon, Siranna, and Utamo, all of which are sustainable tourism destinations in the Gulf of Aqaba.

On Feb. 18, the Kingdom’s $500 billion giga-project introduced a luxury resort in Trojena. It is set to unveil a 105-key hotel with Raffles Hotels and Resorts in northwestern Saudi Arabia.

Scheduled to open in 2027, Raffles Trojena aims to provide guests with opportunities to engage with the region’s natural beauty through its ring-shaped architecture.

Omer Acar, CEO of Raffles Hotels & Resorts, said: “We are thrilled to collaborate with NEOM on the creation of Raffles Trojena, an architecturally significant resort that will showcase the very best in modern luxury hospitality and underscores Raffles’ commitment to growing in the Kingdom of Saudi Arabia.”

He added: “Trojena is set to be a destination unlike any other, and this mountainside retreat continues the Raffles legacy of growing in the world’s most compelling locales, providing our guests with an opportunity to ignite their passions through highly personalized service and experiences.”

The company said the property will embody the brand’s distinctive characteristics, encompassing its renowned butler service, diverse dining experiences, and a dedicated focus on local arts and culture.

It joins as the latest hospitality collaborator within NEOM’s Hotel Division, located in the Discover cluster — a segment of Trojena dedicated to natural exploration.